We make apps
people keep.
Troiva is a small consumer-app studio in Tel Aviv. We design, build, and look after our own family of apps.
One shipped. One almost there. The rest are still hatching.
Our mission
An app should earn its place on your home screen. We build apps that make everyday life a little calmer, and we look after them for years.
No growth hacks. No dark patterns. Just useful things, made carefully.
About us
Hi, we’re Troiva!
We’ve been making consumer apps since 2008. Troiva is the house where we build our own: small brands, designed with care, run for the long haul. Craft gets us up in the morning. Shipping keeps us up at night.
In the house
Serena, hypnosis for better sleep.
Ten minutes of guided self-hypnosis each night, built on clinical hypnosis research and narrated like a lullaby for grown-ups.
Visit joinserena.comNext up

Aloft, a GLP-1 and peptide tracker.
Doses, schedules, reconstitution math, and progress. Private by design, your data stays yours.
Visit tryaloft.comApp Store soon
More brands are hatching in the workshop. They’re shy for now.
Say hello
We read everything.
Questions, ideas, or just to wave. We answer in person, not with a form.